Five Ways A West Auckland Real Estate Agent Can Help Sell Your Home

Good Real Estate Agents Do Make A Difference In Selling Your Home

Real estate agents are always seen around the suburbs of West Auckland with their big smiles, letter-box drops, and signboards posted outside properties they have listed. People often consider what exactly a real estate agent does to earn their commission. Given the fees involved, wonder if they could sell their home on their own – For Sale By Owner.

The Three Biggest Problems With Selling a Home Yourself
1 Marketing the property

This includes not just listing the home on sites like TradeMe but taking photographs that will attract potential buyers, deciding who to target and then handling the promotion of the home. You also need to organise open homes and viewings which takes much more time than people generally believe. For example, you need to remind people that there will be an open home, then you must show people around, and finally, you should follow-up after the showing.

Titirangi real estate agent
You can buy kits that help you with the process such as Homesell which is the most prominent self-sale option in NZ. This looks an attractive option but it is not easy. It takes a lot of time and effort on the property owner’s part to make this work. At the time of writing, only 12,899 people have even bought the sale kit so most people understand the difficulties involved.

2 A long sales process
It can also take a long time to sell a home yourself. The biggest problem is getting your marketing in front of the right potential buyers in sufficient numbers to create an incentive to act before someone else does. Most people think that they can simply list a property and people will come flooding in to look at it. This is generally not the case.

3 Negotiating the price
If you have got all the preceding components working together and you finally have at least one potential buyer, the next task is to negotiate the price. The vast majority of people would rather crawl away into a cave than handle a significant price negotiation. People in general hate having to talk about money so if you are trying to sell some real estate on your own, you are likely to settle for a much lower price than you could actually get.

Turning to a real estate agent for help
Given these three major problems, it’s not surprising that homeowners generally turn to a real estate agent in west Auckland for help to sell their property. But many wonder if the real estate agent really does help with the sales process or are they just a way to save time? Below are five ways a real estate agent can help sell your property.

1) Ground work before listing your home for sale
The first thing a good real estate agent is going to do with the house is make sure great photographs are taken for you. The old saying that a picture paints a thousand words is absolutely the case in selling real estate. Good photographs will attract the attention of the right potential market.

Often, a successful west Auckland real estate agent will have worked out the best property photographers and will employ them for their listings to present them in the best possible light. Why not take advantage of this as a property owner? Ask potential agents about their photographers before you sing a contract with them.

2) Market the property to likely targets
Real estate agent Glen EdenMany agents will simply list a property on their company’s website and TradeMe, then hope that potential buyers see it. That is a shotgun approach which is rarely successful. If it does achieve a sale, it is likely to be well below the price that a targeted buyer wold have paid.

The best real estate agents in west Auckland know how to find and target good potential buyers. In fact, the best real estate agents have databases of buyers who are waiting for certain types of property o come on the market. When a good agent sees your home, they will be able to go into their database and contact those people directly, describing how the property meets their preferences, and inviting them to an open home. A private individual is very unlikely to have such a valuable marketing asset as this database.

It makes sense to take advantage of a good agent’s network of buyers to get a good price or a faster sale.

3) Staging your home for sale
Years ago, people simply put their home on the market and hoped for the best. These days, selling a home is more sophisticated than that, especially if you want to get top dollar for your property.

The first stage is to clear away your personal belongings, things like photographs of the family as these distract viewers. They need to be able to see themselves in the property, not your family. Of course, you must tidy up the house and clean it throughout. This is especially so for the kitchen and bathrooms. No-one wants to buy a dirty bathroom.

It also pays to remove much of your clutter. While you might think your collection of 1980s McDonald’s toys is cool, it fills up the rooms and makes them look smaller.

4) Setup Open Houses
Clearly one or more open homes are essential to show prospective buyers around your property. Few people are going to buy a house unseen. However, many people will declare an interest in buying a property but that is as far as they get. Few actually follow through and even go to see an open home. Often, it is “interested” neighbours who will come for a look and to get an idea of the value of their own home rather than having any real intention of buying your property.

So, for a successful open home, the real estate agent will have created a list of potential buyers and invited then to a viewing. But the pro-active real estate agents will then call those people to remind them of the viewing and explain why they need to be there.

This not only gets your property in front of people but, the viewers can see that there are others who are interested in the property and must therefore be active if they are to ultimately buy your house. Do not under-estimate the power of a “crowd” compared to a small number of home viewers.

The day after the viewing, the best real estate agents will follow-up with everyone who attended to gauge their level of interest. It’s almost as important to dis-qualify people as it is to get people interested in the first place.

5) Negotiating the sale price
Unless you are selling your home at an auction, as mentioned above, this is probably the most valuable part of the process that an agent can offer. Very few people like to discuss money with other people. They will generally give in to the first offer that comes along rather than negotiating a price that they deserve and can easily achieve for their home.

An experienced real estate agent in west Auckland will know the right price for each property based on their knowledge and hard-earned experience of selling homes in the area. They will know if the buyer’s offer is too low or if it is one that you ought to consider. They can also act as go-between so you do not actually have to face the other party which again is something many people simply do not like.

Summing up how a real estate agent can help sell your home
36-croppedThere are in fact many ways in which a good real estate agent can help sell your home. However, the five discussed above are the biggest reasons that people benefit from hiring an experienced agent who knows the local property market.

Real estate agents have so much value to bring, and good ones are going to work hard for you from start to finish.

My record speaks for itself with a high house price for rental property in New Lynn, property sales all around the area, and the highest house price in west Auckland. So, if you are thinking of selling your home, give me a call on 020 4005 2167 and I will give you an honest appraisal and the prospects of selling your property.


David Whitley

Top Ten Things to Look for in a Good West Auckland Real Estate Agent

How to Choose a Good West Auckland Real Estate Agent

It is very hard to find a good real estate agent, especially if you don’t know what to look for. You may be a first-time buyer or have not bought or sold a house for a long time. If you are looking for a good real estate agent, then you need to learn how to pick the right one. Below are ten traits to look for that will help you pick the right agent. Buying or investing in real estate is an important investment, so you need to be careful when you are choosing a real estate agent.

1: Communication

It is very hard to deal with a real estate agent who is not a great communicator. The West Auckland real estate market is sensitive, so you should choose a real estate agent who will tell you everything you need to know about real estate in the area. For example, which suburbs are giving better value, which are rising faster, and important information about local facilities like schools. You have to know the current market situation to help you make the right decision.

Pick a real estate agent who will communicate with you properly. Your agent should be in contact with you all the time. Avoid the ones who don’t know how to communicate properly. Look for comments from previous clients about the communication record of potential real estate agents.

2. They are Proactive

Good real estate agents should act proactively in all aspects of the process. This means they should call their potential customers and buyers, communicate with their existing clients, can recommend good marketing methods, and chase new leads constantly. They must follow up all leads to see what level of interest there is. They must also be active in bringing viewers to open homes. This means they must be able to target the most likely buyers rather than a horde of tyre-kickers. Agents who are proactive also keep their client informed about each stage – see point 1 above.

3: They Listen

You should be wary of real estate agents who talk too much. They are supposed to be working for you so until they listen to what you want, how can they possibly find the right home for you or the best type of buyer to target. You might want the best price or the quickest sale. Both of those situations will suit different buyers. Also, if they continually talk to you, they will probably do the same with potential buyers and if the buyer feels they are not being understood, they are less likely to buy the property. Make sure that your agent understands your needs and special requests.

4: Client Motivated

Good real estate agents are client motivated. After all the seller is paying the real estate agents commission but all too often, agents want to take the easy option. Good agents want to make sure that their clients are going to get a good deal. Buying and selling properties or houses is stressful, so it is important for the real estate agent to make sure that their clients feel supported and happy.

5: Can Adapt Easily

Good real estate agents adapt to the needs of their clients and the market. The best estate agents should be able to “read” their customers. Some customers like to communicate via email, others prefer phone calls, and yet other prefer a quick text message. It is the responsibility of the agent to know the preferred communication method of their clients. They do this to ensure that their clients do not feel ignored by silence. Also, with such a fast changing property market in West Auckland, the agent must be able to work quickly to new situations or respond to feedback from viewers.

6: Understand their Clients

A good real estate agent knows what their customers want. This might be understanding their time-frame. For example, is the customer in a hurry to buy or sell, alternatively, are they looking for a longer settlement period? What is the client going to do after the sale? Do they have a house they have already bought and therefore need to sell quicker? These situations, and many more, will determine the strategy of marketing the house.

7: Knows Customer’s Selling Motivation

The best real estate agents know the reasons why their customers are selling or buying. A good real estate agent knows if the customer is selling to buy, if it is an investment property, or if the customer will live in the house he or she is buying. Does the seller have a commitment or time by which they have to move for example starting a new job in a different town or area? Sometimes a family might be willing to separate for a time while they wait to get eh best price for their house. Other times, a family will want to stay together and therefore need to sell the house faster. Again, the marketing of the house will be different depending on these different circumstances.

8: References

A good real estate agent is not afraid of giving you a list of previous clients for you to contact as references. Ask the real estate agents you want to hire to show you their testimonials or they may have some already published on their website. You will know a lot about a real estate agent just by talking to their past clients.

9: Licensing

It is important to check the licensing of the real estate agent you want to hire. In New Zealand all real estate agents have to be licensed by the government agency, NZ Real Estate Agents Authority. Check the prospective real estate agent is licensed. Also, check if the agent has complaints or disciplinary actions because sadly, a few individuals do act improperly so be sure to check references – see point 8 above.

10: Experience in the West Auckland Property Market

Find out how long the agent has been in West Auckland real estate business. Their NZREAA license will tell you the regulatory time but that does not tell you about their experience selling real estate in West Auckland. You can even ask the agent to tell you how long he or she has been working in the area You should only hire a West Auckland real estate agent who has been selling properties for several years. This means they get to know the different hotspots and factors which influence property prices in the many small areas of the west Auckland real estate market.

The ten points above are common sense but very few real estate agents in west Auckland can meet all those different criteria. Don’t just pick the first west Auckland real estate agent you find. Be sure to do some thorough research before choosing a real estate agent. You want to make sure that you are picking an agent who is highly qualified and who can help you pick the right property or is able to sell your existing home to meet your personal requirements.

If you would like a free appraisal on your home or if you want to buy a property in west Auckland, please call me on 020 4005 2167 and I will be happy to show you how I can meet all of the above points so you get the best deal possible.


David Whitley
West Auckland real estate agent.

Find the Right Agent in West Auckland

Find the Right Agent for Your Titirangi or Green Bay Real Estate

Whether you are buying a home or searching for Titirangi or Green Bay real estate investments, hiring a successful real estate agent can make a big difference. A real estate agent can not only help you in finding the right home at the right price but the real estate agent can help you make the buying process run smoothly and easily.

But of course, you need to have the right real estate agent. In order for you to have the right real estate agent, you have to spend some of your time doing some research and asking several questions that you need. As soon as you found the right real estate agent, you will be very glad that you need that time in finding that person.

Before you actually get started in looking for home in Titirangi or Green Bay real estate, as a home buyer you need to educate yourself first. You need to know everything about the buying process. It is advisable not to depend all of these things to your real estate agent. You have to take time in finding out about the market and knowing some strategies that can aid you in your quest. This can help you found out for yourself how reliable, trustworthy, competent and honest your real estate agent is. The more you know the better it is. But of course, having a real estate agent is still a good way in making the process run smoothly since there are things that the real estate agent knows that you do not. Actually, a real estate agent can get combinations and keys for viewing properties quickly than you do.

In your search for real estate agent, you have to make sure that he or she is very much familiar with Titirangi or Green Bay real estate market. The real estate agent should know the area and community that you wish to purchase a home or property. It is advantageous that you hire a real estate agent that has a huge knowledge about the area and as well as the current market value. The right real estate agent can aid you find the best property and can make you save thousands of dollars.

In finding a real estate agent, you can ask for recommendations from family and friends or look for their testimonials like the ones here. Then you have to contact few real estate agents and schedule them for interview. In their interviews, you have to take time in asking few questions. You have to ask and know how long they have been in real estate. If they work full time and how familiar they are about the market. You also have to ask about their experiences in real estate. Asking questions such as how many sales have they worked with last year, the price range of those homes they sell, how often they have worked with a buyer or a seller and so on.

You have to find and have a real estate agent that is communicative, honest, trustworthy, and well-educated. Finding the right real estate agent can aid you in finding the best property in Titirangi or Green Bay real estate and can give you a smooth and perfect real estate experience. Shop around for the right real estate.